K.A.R.E
Category: Logo design & Packaging
Software: Adobe Illustrator, Photoshop, Canva
Project Overview
This project explores the expressive potential of typography through a deep investigation and creative application of the Didot typeface. This project challenged me to move beyond the typeface's historical context and create a contemporary design solution that embodies its spirit and personality.
The design solution, a packaging design for a skincare brand name K.A.R.E. (Kindness to skin, Anti-Aging, Rejuvenating, and Energizing is a good way to showcase the type because Didot's elegance, striking contrast, historical associations, and ability to communicate quality make it ideal for skincare packaging, especially for high-end brands seeking a sophisticated and minimalist aesthetic.
