Category: Logo design
Software: Adobe Illustrator
Project Overview
Little Arrows is a Christ-centered early learning brand dedicated to nurturing young children through biblical teaching, character development, and early literacy while equipping parents with educational resources.
The goal was to create a versatile identity that could unify the organization's preschool and parent education initiatives. Through an iterative design process, I developed a custom logo system featuring primary, secondary, and submark variations, refining the iconography, typography, color palette, and character illustration to create a warm, inclusive, and memorable brand identity that reflects the organization's mission of guiding children toward lifelong growth and truth.
Primary Logo
Secondary Logo
Wordmark
